Top 5 Tips For Writing Attractive Email Headlines
With so many businesses going online, writing a good email has surely become necessary for all business owners and web designers. Would you open an email that has a poor subject line? In most of the cases, emails from web design companies trying to promote their products go unattended because of the weak subject lines.
This is why you must learn how to write attractive email headlines that will never get ignored. It should be something that has an instant spark and urges the reader to open the email and read a few lines at least.
Whether or not the whole email is read depends on the copy, but getting your target audience to open the email is quite a difficult task.
No one has the time to waste and anything that they feel is a waste of time will straightaway go to the 'trash' folder.
Let us take a look at the top 5 tips for writing attractive email headlines:
1. Bring originality
If you want people to read your email, you have to do something that others have not done yet. This means that you have to be original in what you present or how you present, for that matter. Promoting your product in the way everyone else does will never attract readers.
2. Let your imagination run wild
You can try to get a little crazy with your email headline to make it attractive. You could say something completely bizarre because people will tend to open something that is offbeat. Such attractive email headlines are the ones that tend to be read and opened.
3. Give it your best shot
Write a headline like you have never written before. Write it like you will never get another chance. In short, give the headline your best shot and you will surely come up with attractive email headlines. You could give a desperate touch to the headline so that the reader feels the urge to open and read what is inside.
Shocking headlines work well with people. They want to know what will happen if they don't do a certain thing that has been mentioned in the headline. So, shock your audience and make attractive email headlines.
4. Do not be predictable
If you become predictable, no one will take notice of what you are trying to say. It will seem like everyone knows exactly what you want to convey. If you are unpredictable, people would want to know what idea you have come up with.
They will want to find out if you have something useful for them. Whether or not your product is useful is something that they will decide later once they have read your email. Your aim is to get them to open the mail and go through the content. So, get as creative and as unpredictable as possible.
5. Do not give a complete thought
A secret behind writing attractive email headlines is not to complete the idea that you started. This incompleteness will urge your readers to know what you want to convey. You could write something like "In the beginning it felt good but then I saw…" A subject line like this will surely make your readers want to know more.