Your email headlines or subject lines usually play a very crucial role in the kind of results you will get from your email marketing campaigns. It doesn't matter the  sort of ads you run in your email campaigns or whether you use solo  ads in an ezine, safe lists, auto responders or opt-in-list.

Wherever emails are involved in your campaigns, it is your headlines or subject line that makes the difference. They can either make or break the returns on investment you are expecting from such campaigns. If you want to succeed in your online business whether you are a business owner or web designer, you just have to make sure you grab their attention at the first contact.

Here are three great headlines you can use to improve the results and get the best from your email campaigns. Yeah, I agree - technology changes and trends change too but human's desire for success and their natural tendency to be curious will never change.

1. Hi, My Name is Eric

A headline like this introducing you is always bound to work as it raises a form of curiosity in prospects. The prospect would want to know who this Eric is and be forced to read the mail to know you.

2. I Need Your Help, Please

Another way you could use this unique subject line is to say: "Please I Really Need Your Help!  This works because one unique thing about humans is that they always want to help another human in need. There's really no other way to explain this but it works.

3. Sam, Please Accept My Sincerest Apology

The first time I saw this kind of headline in my email box, I was like...  ''Who is this?'', ''Why are you sorry? What are you sorry about? What have you done? Huh?'' It got my attention and I had to read the mail out of curiosity.

Actually, the sender of that mail was trying to apologize for not sending me that mail earlier to inform me about a latest free traffic exchange program. Does that sound like something good to grief about?

Your subject line needs to be very compelling and persuasive so that your prospects would find them difficult to skip or avoid. They would feel restless until they open them. You're half way to making a sale if you can just hypnotize anyone who reads your mails with attractive subjects or headlines.

Once your prospects begin to recognize the source of a message they received in their emails, they would begin to open all mails they get from that source. Never use a fake name to send your mails, always use your real names instead.

If your targeted niches or the content of the messages you would want to send out are not related to any of these headlines, don't use them. If you do, you be damaging your credibility as that would be a deception on your part. That is - kind of tricking your audience to get them to read your mails. Doing this would only tarnish your reputation.